Read less of what I say. See more of what I’ve done.
It’s all about the work.
And here it is.
You don’t just want promises, claims, and boasts. You want a safe pair of hands. And you want to know what your freelance copywriter will actually give you. That’s fine. Let’s put the self-promotion aside. Here’s some work. You be the judge.
Download a handy
PDF copywriting portfolio.
Looking for a quick overview of who I am, what I do, and what I’ve done for other clients? See some copywriting portfolio highlights below. And, if you’re not sure what you’re looking at, get my perspective on evaluating portfolios in my freelance copywriter hiring guide.
I’ve also put together a self-contained PDF, so you can get an introduction in one handy place.
Recent projects
How I helped CX and AI leaders NiCE turn vital consumer data into a highly emotive and engaging white paper.
CoreView SaaS Website Copywriter
I helped SaaS brand CoreView rework and optimise its website for attention, credibility, and conversions.
Vitabiotics Tone of Voice and Copy
I helped Vitabiotics cement its position as a market leader with a clear personality, defined tone of voice, and consistency at every touchpoint.
Helping a beloved stationery brand elevate its products with a more emotive, engaging approach to copy.
With a focus on showing benefits in action, I helped IT firm Secunia turn a recent success into an engaging story.
Every touchpoint counts, so I worked with Consider IT to turn their business cards into an exciting new part of their brand messaging.
Red Bull Sound Select Web Copy
As part of a complete web copy refresh, I injected some much-needed enthusiasm and passion into what Red Bull Sound Select stood for.
Concentric Consulting Web Copy
I worked with Concentric Consulting to help the team stand out in a competitive – and often confusing – industry.
With a crisp, clear angle and a consistent tone, OHWorks’ new brochure captured the real value of occupational health and wellbeing.
For cosmetics firm facetheory, I developed a product copy style that truly matched the brand’s personality and values.
SmartDriverClub Tone of Voice & Web Copy
I helped create and articulate a tone of voice that embodied what SmartDriverClub stood for – and then put it into practice for the launch website.
Alpha Generation Lead Gen Copywriter
With a short-but-sweet email and compelling landing page, this campaign helped Alpha Generation nurture new leads.
Turmeric Positioning & Elevator Pitch
Through interviews and discussion, I helped turmeric refine their positioning around what makes the company so unique.






