Sell yourself.
This structure might work.
Not every copywriting project calls for a proposal. If your client knows what they need, knows what you can do, and is ready to jump in, don’t waste your time. But if you do need to prepare a proposal – especially for competitive pitches – a super light, intelligently structured one stands out against 50-page agency decks.
Say less.
And keep it super light.
This project proposal template stands out by saying less – but what really matters is how you customise your pitch around this logical structure. When you make your proposal feel individual and unique, you can:
- Make sure you’re covering all the key pieces of information
- Take clients on a journey throughout your proposal
- Stand out from the crowd and win more projects
- Not make everyone who receives your proposal lose the will to live, as if you need that on your conscience
